Our CEO, Martin Lucas was asked back on The Inquistior Podcast to talk more about the power of emotion.
Here is what the POdcast said about the episode:
The latest episode from TheInquisitorPodcast features 3 of the best storytellers I know. We apply the science, art and emotion of story to help you understand the difference between hashtag#brand and hashtag#story. We discuss the role of the CEO as chief storyteller and the positive/negative impact the CEO's ability to tell stories that galvanise, inspire and attract. Paul Alexandrou, Alex Moscow and Martin Lucas share their 90+ years experience in a smorgasbord of usable insights.